There are very few sports games that make my roommate and I gasp simultaneously when it comes to looks. In fact, I think the last game to make us marvel over graphics was probably Madden 2001 on the PS2. The game play experience in Live is very smooth and delivers a fast-paced and fun game. I really liked how the game tried to take itself seriously, yet kept a playful demeanor the entire game. It was the little cut scenes like players shaking the TV camera around and playing keep away with the ref that made the game enjoyable and provided some much needed laughs. The only downside I found to this was that there are a limited number of scenes and they tend to get repetitive after a few games.
When it comes to the actual players, Live is a mixed bag. The player animations are top-notch and have a crisp feel to them, but it's the look of the models that really hurts the game. Overall, the players look very generic and if it wasn't for things like Baron Davis' headband or Allen Iverson's tattoos, I probably wouldn't have been able to tell players apart.
When a game ships with its soundtrack in the case, you know it has to be good. NBA Live features songs by Angie Martinez, Fabolous, and even a song by Snoop Dogg written especially for Live. The soundtrack selection fits so well with the game that it's hard not to enjoy it, even if you don't like rap.
The announcers and arena sounds are fantastic and add a lot to the overall experience. Calvin Murphy does an excellent job at color commentary and even though he's no Marv Albert, the play-by-play man (whose name eludes me at this moment) is good as well.